Google Instant, An Instant Look

Google Instant: The innovative engine speeds up search by instantly displaying results as you type.

In further enhancing its search-engine, Google has created a faster, more targeted and efficient way to search. With Google Instant, the predictive search technology is accompanied by a real time visualization of the results of your search, showing you results as you type instead of only suggesting keywords for your search.

Google Instant allows you to scan results as they refresh to match each keystroke’s predictions. The instant feedback on your search terms makes it easier to refine your search on the fly. This “instant” approach to finding what you need decreases the amount of time it takes for you to complete a search. The technology minimizes your need to type your full search term or even click “search.”

The Google Instant search feature only works when you are signed into a Google account. As it logs your search history, the technology is able to make smarter predictions to guide your search, even when you don’t know exactly what you are looking for. With the instant results, you can see where your search will take you as you type, instead of having to click search to get there.

If Google Instant is a feature you do not find beneficial and would rather not see results as you type, you may turn it off. However, keep in mind that you don’t lose any of the original functionality with Google Instant. You may still type in your full search terms and hit enter to search like you always have. Google Instant simply brings what you are looking for to you immediately and help you find it on your first attempt.

It is worth noting that the application of Google Instant does not impact the ranking of search results; however, it may have an impact on other aspects of search engine optimization. These issues will be further discussed in the another article.