Thursday, March 4, 2010

Upcoming Changes to Party Jump USA Online Directory

Party Jump USA has been providing online advertising for inflatable rental companies for nearly a year now and there are many great things our staff has learned from in this time. We have learned how important it is to educate rental operators on the importance of online marketing and the keys to success. We have learned how rental operators seek a directory that is affordable and valuable that will also give them a competitive advantage over other local companies. We have also learned how our competitors, mainly party rental and moonwalk rental directories don't provide this type of service, but rather, they simply provide a website to exchange links and get listed.

In the past year Party Jump USA has grown tremendously amongst the moonwalk rental industry and is reaching the 200 mark for registrations of rental operators. The website has had numerous changes and modifications in the past months because we continuously seek to improve the usability, appearance, and optimize it for organic searches. We value the input and feedback of our rental operators and customers using our website and use that feedback to improve our services. We have learned that customers visiting the website are seeking to find local companies for a range of services and not only inflatable rentals. To make the directory more meaningful for people visiting the website we will be implementing the following changes.

In our continued efforts to improve our services we will be implementing the following changes and updates to the directory.

1) Expanding the directory to include other services such as children entertainers, tent rentals, DJ service, party planners, table and chair rentals, party supply stores, photography videography service, food catering service, and more.

What will this mean?
Companies still get exclusive advertising for the city they service, there will be no other company advertised in the same city with the same category of service. Meaning, there will not be two inflatable rental companies advertised, there will be one inflatable rental company, one clown service company, one tent rental company, etc. per city.


2) Reducing advertising prices to be more competitive.

What will this mean?
In our goal to becoming the exclusive party services directory we seek to be more valuable to companies advertising, therefore, we are reducing our advertising prices to be affordable for startup companies as well as established companies.


3) Improving company profile pages with videos.

What will this mean?
Companies advertising in our directory will be able to include a video about their company on their company profile page. Companies will be able to upload or connect their videos from Youtube.


4) Implement party tips and article submissions from companies advertising in our directory.

What will this mean?
Companies advertising in our directory will be able to add their articles and party tips to our directory with direct backlinks to their company website. This will provide more information for people searching our directory as well as improve your companies popularity online.


We thank you for your support and interest in our company. We will continue to dedicate our services to improving our directory and providing a more valuable and meaningful advertising for party rental and service companies.